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How Much Does It Cost To Build Sport Betting App Like Bet365?

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Bet365 sports betting app development costs explained with details.

How Much Does It Cost To Build Sport Betting App Like Bet365?

Since online gambling has emerged as a high-revenue-driven segment, most entrepreneurs are shifting towards it. They want to stand tall next to Bet365, the most famous sportsbook platform. The important question remains “How much does it cost?” In addition, what are the alternative ways to make an app like Bet365 is also good to know. In this article, we will talk about everything to build a user-friendly sports betting app.

Let’s get straight to the point.

Understanding the Core Cost Drivers of Sports Betting App Development

When building an online sports betting app, costs extend beyond just writing code. Several key dimensions influence the total budget:

  • Type of product: Are you building a mobile-only app, a responsive web platform, or a full betting ecosystem that includes desktop, web, and app? If yes, then more channels significantly increase complexity.

  • Market reach and jurisdictional compliance: Betting regulations differ wildly by country or state. A platform that wants to operate across multiple regions must account for licensing, KYC, and anti-money laundering processes.

  • Talent & team composition: The experience and location of your development team matter. A team with developers who have experience in the igaming or sports betting domain will command higher rates, but can deliver more efficiently and safely.

Ultimately, the business product you want to have, the market potential, and the development team experience decide how much you have to pay for sports betting application development.

Which Components Decide Sports Betting App Development?

To understand where money flows, it helps to break down the budget by functional component:

Betting app development cost deciding components explanation.

  1. UI/UX Design: A polished, intuitive interface is non-negotiable. The best betting app design includes wireframes, user flows, and high-fidelity designs. It costs might range from $8,000 to $25,000 for a mid to complex product.

  2. Front-end Development: This is where users interact, such as placing bets, checking odds, and viewing historical data. Front-end app development cost depends on the platform (iOS, Android, Web) and whether you're using native or cross-platform frameworks.

  3. Backend Development: This is arguably the main aspect of your sportsbook. It powers odds logic, risk engines, bet settlement, user accounts, and wallet management.

  4. Database & Infrastructure: Real-time data (odds, market depth), transactional data, and bet history need a robust backend with scalable infrastructure.

  5. Third-Party Integrations: Odds/data providers, payment gateways, KYC/identity verification, and possibly live streaming or chat add more cost.

  6. QA & Security: Among the most critical pieces. You need load testing, penetration testing, and secure architectures to protect bets and funds.

  7. DevOps / Hosting / Maintenance: Managing servers, deploying updates, scaling, monitoring security. After launch, maintenance typically costs 15–20%+ of the initial development budget annually.

In short, from UI and UX design of a betting app to maintenance, every component adds costs to the overall budget, and you have to plan accordingly.

Now you know these components, but the architecture is also important to consider. Even when you want to build an app like Bet365.

Betting App Architecture Considerations: Building to Scale Like bet365

To reach bet365-level maturity, the architecture needs to support real-time betting, risk management, and high availability:

  • Real-time Odds Engine: Your system should be able to fetch, cache, and distribute live odds swiftly. No waiting queues or lags needed.

  • In-Play Betting: This requires fast, reliable data and the ability to accept bets in mid-game.

  • Risk Management Engine: A platform needs a risk module to manage overexposure, limits, and hedging. This is important to prevent the business in legal obligation.

  • Payments + KYC Flows: Betting involves money, so you need tightly integrated, secure payments as well as identity verification for compliance.

Building a betting empire is a strategic process, and it does not come from assumption. To truly stand out as bet365 does in the market, you have to understand the work structure behind it.

You now might have a question in mind: What tech stack supports rapid growth for iGaming businesses?

Choosing the Right Tech Stack for Betting App Development

The right tech stack can influence both costs and your ability to scale. You can ask the development team for the best pick according to your business use cases:

Sports betting app development technology explanation including front-end, backend, databse and infrastructure.

  • Frontend: For mobile apps, React Native or Flutter allows you to build for iOS and Android in parallel. For web, frameworks like React.js or Angular are popular.

  • Backend: Many betting developers prefer Node.js or Go for real-time, low-latency systems. For enterprise-level betting platforms, .NET is also common.

  • Database: A hybrid approach often works best. SQL for transactional data (bets, wallet), NoSQL for caching odds, logs, and non-relational data.

  • Infrastructure: Cloud-native (AWS, Google Cloud, Azure) offers scalability, but you’ll also need architecture around real-time data distribution.

In essence, the technology has been used in the development to determine how much it functions and how much it costs.

What are Integration Strategies for Front-end & Backend Development?

Seamless integration between front-end and backend is important, especially in a betting app where latency and reliability are everything:

  • Use WebSockets for real-time odds updates and in-play bet placements. This is required for offering complete control to players.

  • Implement an API Gateway to manage traffic, authentication, rate limiting, and scale microservices. To make backend development efforts organized and impactful, they need optimization.

  • Use caching layers and CDNs to reduce latency for data-heavy endpoints. For data caching management and global accessibility of the betting app, your app has to be developed accordingly.

With a great combination of front-end and backend, make your app more useful to players and prove to be a business asset.

Sports Betting App Feature Requirements & Their Influence on Cost

Your budget will shift based on the mix of features you include. Here’s a complete overview to help:

Category

Feature List

Use Cases

Estimated Cost Range (USD)

Core Features

  • User registration & login
  • Basic wallet system
  • Pre-match odds display
  • Bet placement flow
  • Basic admin panel
  • Notifications
  • Basic KYC workflow
  • Launch MVP quickly
  • Validate market demand
  • Operate in one region
  • Provide a simple betting experience
$20,000 – $40,000

Advanced Features

  • Live betting (in-play)
  • Cash-out option
  • Multi-sport markets
  • Promotions & bonus engine
  • Enhanced wallet (multi-currency)
  • Improved analytics dashboard
  • CMS for marketing
  • Improve user engagement
  • Increase bet frequency
  • Run real-time promotions
  • Enter competitive markets
$40,000 – $120,000

Enterprise-Level Features

  • Bet settlement engine
  • Exposure & limit management
  • Fraud detection
  • KYC/AML workflows
  • Operator management tools
  • Transaction ledger
  • Reduce risk exposure
  • Ensure compliance
  • Prevent fraudulent activity
  • Manage high-volume transactions
$30,000 – $150,000 (depending on complexity)

Each layer of complexity significantly increases development time, infrastructure cost, and integration burden.

Cost Implications for Niche Modules: Cricket, Football & Horse Racing

Different sports betting come with different technical and business nuances:

  • Cricket Betting App Development: In-play cricket betting is high value, particularly in markets like India. Handling live data, ball-by-ball odds, and micro-markets (like over/under on the next ball) adds complexity.

  • Football Betting App Development: More mature markets, but high competition. Handling micro-bets (e.g., corners, cards) demands tighter integration with data providers.

  • Horse Racing Betting App Development: Requires race scheduling, multi-leg bets, race replays, and possibly simulcast integrations. Data feeds might also include unpredictable timing.

Every niche influences cost in terms of data-provider licensing, feature set, and infrastructure needs.

It’s ok to just make a betting app for a particular sport, but to power your app with the data is important. Getting data is not free of cost.

The Price of Real-time Odds, Data Feeds & Integrations

Arguably, one of your major recurring costs: sports data providers. You need their service to fuel your app. Otherwise, it becomes worthless.

Real-time odds and data feed costs depend on:

  • The provider (global vs regional). The regional data provider charges less than a global one, but with limited sports.

  • The volume and granularity of data (pre-match, in-play, historical). Global betting data providers have more diversified odds-related data.

  • Subscription models vs data-as-a-service. Some providers offer subscription plans for their services. While others prefer to accept payments as a full-time service purchase.

Note that these licenses can be expensive and are tied to volume-based pricing. Integration complexity (latency, caching, redundancy) with these providers also adds to development.

How to Choose a Sports Betting App Development Company?

When selecting a sports betting development partner, your choice will heavily influence cost, risk, and success. Consider the following aspects:

  • Specialized betting developers: They bring domain-specific experience (risk architecture, data feeds, regulatory compliance). But they are a more expensive, but safer option for a world-class app development.

  • Generalist mobile/web teams: They are offering a lower price per hour but may lack igaming web development experience. It can be risky to allow them to handle Bet365 like a game development project.

  • Region: The region-wise rates vary. Indian or Eastern European dev teams charge $20–$50/hr for development, while U.S./UK teams may go up to $150+/hr.

In short, first decide on the budget and then search for the best betting app development team. You can outsource it without hiring an in-house one if you want to save the costs.

The other way to reduce the development cost is to go with clone scripts, also known as white-label solutions.

But, you have a confusion: what if I go with these white-label scripts for betting apps or prioritize a custom development?

Here’s the difference explanation.

What to Choose: Readymade Gambling Software vs. Custom Development

The decision depends on your business priorities. If you want to save costs and market the betting app faster, white-label gambling softwares is good enough. These are the most important advantages of sports bet clone apps. For a completely branded platform and advanced integrations, custom mobile app development is preferable.

Gambling platform clone and custom development comparison.

Here is the comparison.

Aspects

Readymade Software

Custom Development

Advantages

  • Faster to launch
  • Lower upfront cost
  • Proven business model
  • Branded platform
  • Tailored to the business model
  • Scalable

Limitations

  • Less flexible
  • Limited in customization
  • May not scale well
  • Does not support advanced risk logic
  • Expensive
  • Time-consuming
  • Need a more marketing approach

You have to know what your business needs and what players prefer.

What Kind of Regulatory Compliance & Licensing Costs Apply to Sports Betting App Development?

One of the biggest cost buckets that often surprises new entrants:

  • Licensing: Depending on the jurisdiction, licensing fees can range from a few thousand dollars to tens of thousands. For example, U.S. state-level licensing can cost $5,000 to $50,000+.

  • KYC / AML: To add the KYC features in the app, like identity verification, age checks, along with the anti-money-laundering regulations integrated by the third-party trusted platforms.

  • Responsible Gaming Features: Adding responsible gaming features like self-exclusion, betting limits, and audit logging also requires development and compliance checks.

It’s advisable and a good, safe option that you have to allocate an additional 10-15% of the overall sports betting app development budget towards these aspects.

How Much Time Does it Take to Make a Complete Betting App?

Here’s a realistic roadmap for sports betting app development:

  1. Concept & Research takes 2–4 weeks. This is a focused phase to analyze the market, study competitors, and confirm regulatory requirements. It is required before any development begins.

  2. App Design requires 6–8 weeks. This stage turns ideas into wireframes and interactive prototypes to validate user journeys and overall experience.

  3. App development needs 12–24 weeks. It is the core build where front-end app development, backend, and all essential integrations come together. To make a functional betting platform, it’s required.

  4. Testing & QA takes 4–8 weeks to be completed. QA & testing analyze whether the app performs reliably or not, and loads quickly on devices. It also checks and meets security and compliance standards.

  5. Launch takes around 1-2 weeks. Once the infrastructure is deployed, the app is published to app stores. Then, real-time betting functionality goes live for users.

  6. Post-Launch & Maintenance takes 1-2 weeks. After the launch, it’s good to offer regular updates, data feed renewals, feature enhancements, and security fixes. It keeps the platform stable and market-ready.

You have to allocate the budget towards these phases and have to keep the additional time for development.

How Much Does it Cost to Build a Bet365-like App?

The average price range is $80,000 to $500,000 to make a Bet365 clone app. By spending such an amount, you’ll get an enterprise-grade betting platform with the following features:

  1. Live odds

  2. In-play betting

  3. Risk engines

  4. Massive data feeds

Different kinds of sports betting app development costs presentation.

Here’s a cost distribution of different types of betting apps:

  • For a mid-complexity platform, the cost is around $16,000 to $35,000. This kind of app has features like live odds, basic risk management, a user wallet, and push notifications.

  • Simpler MVPs cost between $20,000 and $40,000. This app is just enough to test the market with core bet placement, wallet, and odds display.

Your final development cost depends on which features you prioritize, the location of the development team, and compliance requirements.

Partner with AllClone Script for Dedicated Bet365 Sports Betting App Development

Build your sportsbook with a team that understands betting technology end-to-end. AllClone Script delivers fast, scalable, and feature-rich bet365-style app development designed for real-world performance.

What we can do for you:

  • Develop custom sports betting apps with real-time odds to improve the user experience.

  • Build secure payment and wallet systems to accept and process the funds on the platform.

  • Integrate risk management and admin dashboards to keep the betting environment safe and handle business efficiently.

  • Offer white-label and fully custom sportsbook solutions. If you have a budget issue but need quality work, we can do otherwise; you can opt for a custom development.

  • Ensure compliance-ready architecture for multiple regions. Whether you need to launch the app for the US, UK, EU, or maybe India, we optimize everything for a safe launch.

We can help your betting business reach the right players with our dedicated solutions. Want to discuss something big? Contact us.

Conclusion

Building a sports betting app like Bet365 is not just a technical project. It’s a long-term business investment with many moving parts: compliance, risk management, data partnerships, and operations. Development cost varies widely because no two betting platforms have identical goals, markets, or feature sets.

A well-planned, scalable sportsbook avoids the major pitfalls many newcomers face. With the right architecture and strategy, you can build a platform that grows steadily, attracts loyal users. Besides, it competes effectively, without overspending upfront.

FAQs

  1. How much time does it take to develop a sports betting app like Bet365?

Bet365 development takes around 12-18 months to be completed. While an MVP can be handed over in 3-4 months, and sportsbook takes 6-12 months for development.

  1. What ongoing costs should betting businesses expect after launch?

Server hosting, data feed renewals, payment gateway fees, security monitoring, and continuous development updates expenses have to be paid by the business.

  1. How do real-time odds and in-play betting work in the app?

Real-time odds rely on high-speed data feeds gathered from approved providers. These data are combined with algorithms that update markets instantly as live events unfold.

  1. Can a startup compete with major players like Bet365?

Yes, if their focus is on niche markets and superior user experience. Also, targeted promotions, localized content, or innovative bet types keep users engaged. These aspects differentiate them from large operators.

  1. What security measures must every sports betting app include?

End-to-end encryption, fraud detection systems, transaction monitoring, secure payment processing, and regular penetration testing are required to secure the app.

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